by Rick Hogan | Jan 6, 2021 | Content & Inbound Marketing, Digital Analytics, Digital Marketing, Email Marketing, Pay-per-click, Reputation Management, SEO, Web Design, Website Hosting
Happy New Year! To celebrate the arrival of 2021, our team of digital marketing experts have a small gift for you: a list of 21 targeted actions and tips for digital marketers to take stock of at this time when it feels like most anything is possible for the coming... 
by Rick Hogan | Jan 5, 2021 | Digital Marketing, Reputation Management, SEO
How Google My Business Impacts Local Business Success Google’s mission is delivering highly relevant and useful results to its search audiences. Google continues to refine its search products and algorithms to improve the quality and relevance of search engine results... 
by Rick Hogan | Jan 4, 2021 | Digital Analytics, Digital Marketing, Pay-per-click, SEO
Google Search drives trillions of dollars in local commerce around the world and continues to grow, meaning visibility on search engine result pages (SERPs) is one of the most important objectives for businesses. But search rankings are both competitive and dynamic,... 
by Rick Hogan | Dec 7, 2020 | Digital Analytics, Digital Marketing, SEO
By 2021, mobile devices will influence more than $1.4 trillion in local offline sales. According to the website SEO Tribunal, 78% of location-based mobile searches result in an offline purchase, while Nectafy has reported that 88% of searches for local businesses on a... 
by Rick Hogan | Oct 27, 2020 | Digital Marketing, Reputation Management, SEO
Online reviews continue to grow in importance as a local ranking factor on Google and other search engines. Reviews, positive and negative, also greatly influence if customers engage with your business. We’ll explore in this post how online reviews help improve local... 
by Rick Hogan | Sep 22, 2020 | Reputation Management, SEO, Website Hosting
Most people do not fully understand the profound, long-lasting damage a website hack can have on your website’s search rankings, user traffic, domain authority and possibly your company’s reputation. Without employing preventative methods, security defenses, alert... 