Digital Marketing Learning center
A knowledgeable digital marketer is a better digital marketer!
3 Major PPC Mistakes to Avoid
PPC, or pay-per-click advertising, can be an excellent way to generate leads and increase traffic to your website. Although 75% of web users never scroll past the first page of search results, the prominent placement of Google Ads can allow your site to be seen more...
Digital Marketing Dos and Don’ts: A Guide For Business Owners
If you want your business to succeed in our increasingly tech-driven world, you have to know how to compete. In other words, having a digital marketing strategy is a must. Without a comprehensive SEO strategy including content, social media and website design that...
SEO and Business Reputation: Why They Matter in Today’s World
In today’s world of digital window shopping, your online business presence is how you get found. A company’s digital footprint and their websites are the primary mediums by which consumers discover a brand. Marketing mediums and methods must match the digital shift...
Attributes of a Good Web Marketing Company
Years ago, the marketing model for a business looked significantly different. Business owners were vying for people’s eyes and ears through TV ads, radio spots, print ads and street signage. Nowadays, the methodology has shifted. Keywords are all the buzz, as is the...
How Will 5G Affect Digital Marketing Campaigns?
There's no doubt that we live in a technologically advanced era. Within the past few years, nearly all marketing campaigns have become digital in nature; instead of flipping through phonebooks or checking out the classifieds for business information, people are...
3 Myths About SEO: Busted!
Confusion over complex and ever-evolving SEO practices is common, so let’s examine three ongoing myths about SEO and separate fact from fiction.
8 Killer Tips for Effective PPC Campaigns
Thoroughly developed and properly executed Pay-Per-Click campaigns can take advantage of the top two Internet activities with these eight tips.
Marketing Mishaps: 3 Signs It’s Time To Trust A Digital Marketing Firm
Owning a business is not easy. It can sometimes feel like you must do everything yourself, from designing your own advertisements to call center work. However, this mentality can occasionally lead to disaster, especially where digital marketing is concerned. If your...
Why is SEO and Email Marketing Important?
Gone are the days of Mom and Pop businesses only able to thrive from hand-outs, street advertising, and newspaper ads. What's a newspaper anyway? In order to keep a business going, Mom and Pops now need to invest in digital marketing services with mobile ready...
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