Digital Marketing Learning center

A knowledgeable digital marketer is a better digital marketer!

3 Major PPC Mistakes to Avoid

3 Major PPC Mistakes to Avoid

PPC, or pay-per-click advertising, can be an excellent way to generate leads and increase traffic to your website. Although 75% of web users never scroll past the first page of search results, the prominent placement of Google Ads can allow your site to be seen more...

Attributes of a Good Web Marketing Company

Attributes of a Good Web Marketing Company

Years ago, the marketing model for a business looked significantly different. Business owners were vying for people’s eyes and ears through TV ads, radio spots, print ads and street signage. Nowadays, the methodology has shifted. Keywords are all the buzz, as is the...

How Will 5G Affect Digital Marketing Campaigns?

How Will 5G Affect Digital Marketing Campaigns?

There's no doubt that we live in a technologically advanced era. Within the past few years, nearly all marketing campaigns have become digital in nature; instead of flipping through phonebooks or checking out the classifieds for business information, people are...

3 Myths About SEO: Busted!

3 Myths About SEO: Busted!

Confusion over complex and ever-evolving SEO practices is common, so let’s examine three ongoing myths about SEO and separate fact from fiction.

Why is SEO and Email Marketing Important?

Gone are the days of Mom and Pop businesses only able to thrive from hand-outs, street advertising, and newspaper ads. What's a newspaper anyway? In order to keep a business going, Mom and Pops now need to invest in digital marketing services with mobile ready...

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